PayLoadz – Easy and No Cost Way of Selling Your Product

If you’re looking for an easy and inexpensive way of selling your digital products online, PayLoadz really is your best bet. We know that the market for digital goods has grown exponentially and continues to do so every year. According to a research report, the digital goods market in the U.S. will hit $1 billion in 2009 itself and will continue to grow in the future (please see chart below).

The digital market encompasses all industries – musicians sell mp3 files, artists sell digital artwork, publishers sell e-books, and the list goes on and on. Business owners can sell downloads of almost any product and expand their customer base by doing so.

We provide an important and convenient platform to process digital sales. The transactions put through PayLoadz are always quick and painless with no extra cost to the buyer or the seller. First of all, there aren’t any start-up fees. Additionally, we offer free accounts and instant delivery of your digital goods. Unlike our competitors, we make it easy for both the buyer and the seller. We believe the ease of use and an overall positive experience is the most important aspect of the service we provide.

Today’s customers demand quick turnaround, which is why with PayLoadz there is virtually no wait time, either. Transactions are processed within seconds while the product is instantly delivered to the buyer and payment transferred to the seller. Many of our competitors cannot claim the same.

Using PayLoadz is so effortless that you don’t even need a website to sell virtual goods via our platform. What’s even better is that you don’t really even need an expensive credit card merchant processing account. You just need a PayPal or Google Checkout account, both of which are easy to set up and free to maintain.

With or without your own website you can use the PayLoadz platform to sell your products through the PayLoadz store, eBay and other online auctions, and even email campaigns using PayLoadz GoLinks, which has proven quite popular among our users. There’s no special software required! If you do have your own website, you can just copy and paste the HTML code leading customers to PayLoadz when they wish to make a purchase. It really is that simple.

There’s practically no limit to the types of digital products you can sell through PayLoadz. Moreover, our partners promote your products across the world. Basically, any intangible product that can be stored digitally is fair game. The virtual goods sold through the PayLoadz platform include everything from movies and music to manuals and e-books to games and software. As long as you have the proprietary or resell rights to a digital product, we can definitely help.

For business owners and entrepreneurs looking to expand their bottom line and product reach, PayLoadz is a viable option. It can be used as the sole platform and gateway to connect your product with buyers or just another choice in venues on which to feature it. Remember, the more options you afford your customers the more sales you will enjoy.

Marketing and Branding of your Virtual Goods

Simply speaking, most of the value a virtual good has is in the value of its brand. This is the idea behind how a name-brand soda tastes better than the store-brand even though the two beverages have exactly the same ingredients. The brand of a particular product will sometimes satisfy a customer more than one without any brand recognition. The stronger your virtual good’s brand is, the more you may actually sell. This is something that PayLoadz can help with.

An excellent way of marketing and branding your virtual goods is to start off by providing free or low-cost versions of the product. This will help you reach out to potential clients and give them a taste of what your product is all about. As a payment gateway between customers and sellers, PayLoadz can help you at this pivotal stage in your marketing campaign. You can easily offer your discounted or free virtual product samples through the PayLoadz platform. We also offer free product sales worth $50 every month to enable sellers promote and sell their products without incurring any cost.

Virtual retailers often need a way to set themselves apart. For instance, why would a customer want to purchase your particular virtual good? Often, sellers will add features to their virtual goods that may not be possible on their physical counterparts. Examples of such features include interviews and additional media like changing colors and complex technologies.

Remember, traditional marketing and branding techniques can be used for virtual goods. If you’re lucky enough to already have the budget for a celebrity endorsement, go for it. However, you may be more interested in guerilla marketing schemes, viral campaigns, basic advertising on television, radio, online, and print, different media placements, sponsorships, and even charitable activities. As a virtual retailer, you may even have the advantage in using such traditional marketing methods because you will likely have a clear understanding of the local market and intended audience.

Just remember, in order to market and brand your virtual goods successfully, you should also be innovative. Just like any other brand, a virtual good brand must successfully position itself on the cutting edge. When you have a strong brand, customers will be willing to pay for the product, even if there are other competitors that are just as good. Featuring your product on different platforms will definitely help your brand. Very soon, PayLoadz will be offering sellers an ability to promote their goods on several social media sites through its upcoming platform PowrPub.

As technology evolves, payment and purchasing platforms such as PayLoadz also become an excellent way to market and brand your virtual good. The e-commerce industry is constantly changing, which means that traditional companies may be losing their edge. With a consistent and distinctive identity, your virtual goods will surpass the competition. By featuring your products on PayLoadz, you will be offering your customers a safe and reliable way to purchase your goods.

Using Free Download Files & Discounts

As a business owner you are probably always looking for ways to help increase your revenue, extend the reach of your product, and to succeed. When you join PayLoadz there are a few tricks that can help increase your business, and many of our members do not even realize it! A great way to draw attention to your product is by offering free downloads, perhaps to new or returning customers, and to also offer discounts from time to time. Here are some ways to use free download files and discounts with your PayLoadz account.

It is easy to forget that because you are selling products through the PayLoadz system that you can also offer download links for free to any customer. This means exactly what you think – any user can download a link without making any sort of payment to you. While you do not want to offer only free downloads, a free download is a simple and easy way for a potential customer to get acquainted with your product. That is why we allow free downloads.

Using a free download file through PayLoadz is actually quite simple. As long as you have a PayLoadz account set up and your profile is all filled out, you are ready. You just need to start creating free download files for your account. However, your account level must at least be Premium I in order to offer free download files.

In your account, go to the Selling section then click on Manage and Upload Files. There will be a checkbox next to the Allow Free Download option – check it. You will also need to click on the button that says “SET FOR FREE DOWNLOAD.” This will generate a link for your free download that can be placed on your or other sites. If you want, you can include the free download within a product you are featuring on PayLoadz. Otherwise, this free download link can be placed in emails, your site, and any other marketing materials to help spread your reach.

Discounts are another great way of increasing your business with PayLoadz. You may want to offer special discounts to brand new customers to bring the business in or for returning customers, to keep business flowing. You can create new discounts easily. This can be done from the Selling section of your account.

One thing to remember is that if you plan to use discounts, you will also need to enable the PayLoadz Shopping Cart as well as one of the GoLink button codes or links for purchase in order for your discount option to work properly. There is a wide range of discounts that you can offer, some of which include a flat fee off and a percentage off. There are variations of these two models including a flat fee or percentage discount based on the number of items a customer purchases or the amount of money a customer is spending in a single purchase.

Building Your Affiliates

We know just how important expanding your product and reach is to your success. One of the most effective ways to achieve this goal is through an affiliate system and affiliate marketing. PayLoadz features a prominent affiliate system that allows other people, known as affiliates, to market your product in exchange for a payment. The payment can be a percentage of the sale or a flat rate – that’s up to you.

Though affiliate marketing can provide a much broader scope for your product that translates into more revenue for you, there is a lot of work that needs to be put into it. You must build your affiliates just as you would build your customer base. Remember, your affiliates will spread the word about your particular product in exchange for a payment. They will be your marketing team, so sharing a portion of your sales will only have a positive effect. However, you must keep your affiliates interested in working with you.

So, the question is, how do you build your affiliates? First and foremost, you should have a product that is worth marketing. In addition to having a solid product, you must know your product inside and out. The more you know about your product the more information you can provide your affiliates with. Informed affiliates are the most successful – as long as they know all about your products they can spread the word to targeted audiences. Targeted audiences are crucial to the success of any business. Just think about it – who would be successful selling dog food to cat owners?

In order to build affiliates you need to offer competitive payments for their efforts. Ever heard the old adage “it takes money to make money?” Well, it happens to be true. You need to put money into affiliate marketing for it to work. So, depending on your product and your budget, you need to set a fair yet motivating pay rate for each converting sale. You want to keep your affiliates happy so that they continue to market your product.

Aside from competitive payout rates, you might consider rewards and other benefits for your most successful affiliates. Such rewards might include a bonus for achieving a certain number of conversions in a month or increased payouts for a selected period of time. Just keep in mind that the happier your affiliates are, the more they will promote your product. They may also refer their friends and colleagues to your affiliate program which will only increase your reach.

PayLoadz encourages all merchants to participate in our affiliate program. The program helps everyone involved – it helps build your revenue and reach and helps make your affiliates some extra money. And what’s even better is that you can also be an affiliate for other merchants in our network. Knowing that, the possibilities are endless!